Sometimes its the little things that can go a long way in marketing. Take for example your email and adding a signature. When you add a signature to your email, be sure to include your web address along and perhaps a link to your physical address through Google Maps with the usual details such as phone number, fax, address etc. With your web address added, you will be surprised how many people will click on it to check your website out.

We have finally updated our signatures after using the same signature for the last 8 years!! Definitely time for an update. A lot can change in 8 years and now we have Social Networking like Facebook, LinkedIn, and Twitter, and tools like Blogs. These never existing 8 years ago. To take advantage of these tools, we have added them as part of our email signature also, with links straight to applicable pages. A great way to promote the business further. Feel free to join up to our networks as a friend :)

Test test test... and just when you think its working, test again. Turns out our method of auto updating relying on 3rd parties didn't go so well with only 1 out of the 3 sites updating from our Blog, so trying another path which all shall be revealed if it works. Also created a business page off of my personal Facebook page to keep business from pleasure :)